Tuesday, March 4, 2008

No way to know!

Our perspective controls everything, even things that happen as -- what we at least thought were -- seemingly straightforward chemical reactions in the body! Before you dismiss that sentence as making no sense, fine readers, let me explain: there's an article in the NYTimes today on drinking and why people do it and how people in different cultures react to excessive consumption of alcohol. Now, not only do people in different cultures act differently when they're drunk (Americans get aggressive, Japanese sing, Brazilians in some areas get really reserved. Are you surprised by any of this?), but also how our body responds to alcohol can depend on whether we think we're drinking it! Apparently in the 80s a series of studies were conducted where study participants were either given alcoholic drinks or a placebo. The ones who thought they were getting alcohol but weren't acted just as ridiculous as the ones who actually were. And vice-versa, those who only thought they were not drinking acted the same as who actually were not drinking. Most amazing of all:

"One participant insisted that she could not have been drinking because alcohol always made her flush.

“We told her that, yes, in fact she was drinking it,” Dr. Marlatt said. “She immediately flushed.”

Incredible, right?! I'm telling you, 90% of what we do has everything to do with what we think is going on, not what's actually going on. Well, maybe not 90%, but I bet it's high. I'll say it: maybe even higher! I suppose there's no way to ever know, unless humans start getting tested by aliens. Otherwise we're trapped in our own perception nightmare.

Oh, and not only that, but people in different cultures drink for different reasons. Apparently Western cultures are more prone to excuse drinking as a needed "mental vacation" than other cultures. Just more evidence that the Western political/social/economic model is not the cure-all some purport it to be.

Finally, if nothing else, this article has one of the most aesthetically pleasing sentences I've read in a long time: "the disconnect between the conventional wisdom and the available evidence is even now so scandalous as to exceed the limits of reasonable toleration.”

I love that shit. If you still want to read the actual article even though I've spoiled all the highlights for you, you can find it here. In the meantime, I'll work on spoiler alerts.

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